The Gabes Hub

At the agency, scripts lived in Google Docs, approvals in WhatsApp, videos in WeTransfer and deadlines in a spreadsheet. So I built The Gabes Hub: client, brand and content in one place, from strategy to delivery.

Content moves through script, shoot, edit and delivery, one button per stage, with tasks, an editorial calendar and sales in the same place. Clients get their own portal to read the script, watch the video and approve it or ask for changes, each request opening a new round.

I designed the whole product: the UI, the design system, the wool mascots Gabe and Gaby and the integrations. The launch film was made in code with the real UI kit. The Hub already runs with real clients.